Consumer Opt-Out
Effective as of June 15, 2023.
Consumer Opt Out
Consumable’s suite of advertising products utilizes several methods to deliver a more targeted and relevant experience to our customers. These methods are not dissimilar to most other advertising platforms and include the following:
- Cookies – Cookies are small files stored on your browser that typically store information like an anonymous user ID, frequency numbers, and other non-identifiable behavior information. At no time is personally identifiable information such as your name, email address, phone number, or address stored in a cookie.
- Device ID and IP Address – Your IP address or Device ID (for mobile applications) is accessible and can be used to make your experience more tailored to your needs. Similar to cookies and all other forms of our advertising, we never link this information to personally identifiable information. In some jurisdictions like the United Kingdom and the European Economic Area, this information is considered as personally identifiable and we treat it as such. Some of our suppliers do not permit us to store this information and we honor that requirement.
Consumable does not wish to deliver any experiences that are unwanted to our customers. To that end, we provide opt out mechanisms to limit what data we anonymously collect on you. It will not stop you from receiving our ads, but they will not be tailored to your data. To opt out of our experience targeting, please use the following procedures.
Web/Banner Advertisements
Web platforms include any browser based technologies including desktops, laptops, mobile browsers, etc. It does not include mobile apps or TV apps. These are also traditionally known as “banner ads” although they can also include video embedded in web pages. To opt out of our ad targeting technology in these mediums, please check the box below.
Mobile Applications
When you are receiving ads on mobile applications it is likely using your DeviceID to provide a more customized experience. To opt out of targeted ads in this manner, please use the following instructions provided by the Network Advertising Initiative (NAI).
https://thenai.org/opt-out/mobile-opt-out/
Connected TV
Connected TV advertising is advertising delivered to you TV streaming apps like Hulu. To opt out of targeted ads in this manner, please use the following instructions provided by the Network Advertising Initiative (NAI).
