Podcast Creators Are Quickly Becoming the New Publishers
Since the earliest days of media publishing, publishers have earned trust by developing distinct editorial voices, consistent coverage areas, and loyal readerships who turned to them for authoritative perspectives on everything from technology to culture. Today, podcast creators are filling that same role. They have become the trusted sources audiences rely on for information, analysis, […]
Context is the Key to Better Brand Alignment
As the podcasting space continues to gain popularity, brands are starting to recognize the opportunity to connect with passionate audiences. But with this growth comes the need for more sophisticated targeting and advertising solutions that allow brands and publishers to ensure the ad environment is brand-safe and messaging is aligned with user expectations. At Consumable, […]
PODiQ for Publishers: Unlock Your Podcast’s Full Potential
In the world of podcasting, standing out and securing sustainable revenue streams can be a challenge. Traditional podcast advertising, with its limited targeting and lack of addressability, often leaves publishers struggling to maximize their ad revenue. Enter PODiQ, a revolutionary podcast advertising platform that empowers publishers to take control of their monetization strategies and unlock […]